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NSEW

DEAD RECKONING LABS

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Software for the endurance world.
Built by the people in it.

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What we've built

Project Log

June 2026

dropbags.io

in development
BUILDING

Race-day logistics for athletes and crews. Drop bag tracking, aid station info, and crew coordination — everything you need between start and finish.

Next.jsNeonVercel
Client: Dead Reckoning Labs
June 2026

racelottery.io

racelottery.io
LIVE

Fair, transparent race entry lotteries for oversubscribed events. A modern lottery platform built for race directors who want to get selection right.

Next.jsNeonVercel
Client: Dead Reckoning Labs
April 2026

Aravaipa Ops Engine

in development
BUILDING

Event operations dashboard for endurance events — syncing the full event lifecycle to Basecamp and keeping 80+ races a year on track.

Next.jsNeonClerkVercel
Client: Aravaipa Running
Integrations: Basecamp
2026

Mountain Outpost

mountainoutpost.com
LIVE

The production platform behind live endurance broadcasts. 20+ events per year, from crew management and equipment tracking to real-time overlays and YouTube analytics. A public broadcast hub for fans and an internal ops system for the production team.

Next.jsNeonClerkTurborepoVercel
Client: Mountain Outpost
Integrations: YouTube API · Singular Live · Momentum · Plivo
March 2026

Aravaipa Worx Engine

worx.aravaiparunning.com
LIVE

Custom merch and branded apparel platform for endurance events. From intake and design approval to supplier fulfillment, managing the full production pipeline for 80+ annual events.

Next.jsNeonClerkDrizzleVercel
Client: Aravaipa Running
Integrations: Basecamp · SanMar · S&S Activewear
March 2026
LIVE

The committed runner's log. A training accountability platform built around streaks, because consistency compounds. Activity sync, race calendars, and a community of runners who show up every day.

Next.jsNeonClerkVercel
Client: Dead Reckoning Labs
Integrations: Strava · Resend
February 2026
LIVE

The prize money database for trail and ultra running. Track every purse, every payout, and every dollar won. Browse upcoming races, follow the money list, and see what's on the line.

Next.jsNeonDrizzleVercel
Client: Dead Reckoning Labs
Integrations: Stripe Connect · Singular.live
January 2026

Burrito League Rewards

burritoleaguerewards.com
LIVE

Gift burritos to runners. A rewards platform for Burrito League. Run with the crew, earn free burrito gift cards. QR code check-in, gift card fulfillment, and member tracking.

Next.jsFirebaseGraphQLZustandVercel
Client: Burrito League × Strava
Integrations: Tremendous · QR Code
Origin / January 2026

Dead Reckoning Labs, Inc.

In navigation, dead reckoning is the oldest method of finding your way, calculating position from a known starting point using speed, time, and direction. No GPS. No satellites. Just what you know and where you've been, projected forward.

We build for endurance athletes because we are endurance athletes. Every product in the lab started with a real problem. On a trail, at a race, or inside a team trying to do something that hadn't been done before. Start where you are. Use what you know. Ship something real.

github.com/dead-reckoning-labs
Phoenix, AZ · est. 2026